The search for professionals to add to their staff is not easy. If you are looking for a figure for a limited period of time, a consultant who deals with a single project, for example creating a brand, dealing with the graphics of a website, it is better to rely on freelance graphics designer.
A freelancer is used to working optimizing time, is available immediately and wants to work well to take care of her personal branding, you have the security that will do a good job. To find and find the right person, without wasting too much time, there are some small precautions to consider.
- 1 1. Identify the freelance professional you need
- 2 2. What makes it a good freelance graphics designer?
- 3 3. The channels to be used
- 4 4. Describe your project
- 5 5. Who can help you?
- 6 6. Check the references and the portfolio of freelance graphics
- 7 7. Keep in mind the identity and profile of your company
1. Identify the freelance professional you need
Having clear ideas about the professional you are looking for is the starting point for finding the right one. Looking for a freelance graphics designer chart if …
- You are looking for an expert who will take care of creating your company’s identity, coordinated images, trademarks, etc.
- To create, layout, design and print catalogs, brochures, flyers, posters
- Of the graphic and technical design of the website
- To develop forms of multimedia advertising
- Image editing
- Presentation of news and publishing products
2. What makes it a good freelance graphics designer?
A good graphic designer, besides demonstrating certain technical skills, must demonstrate a critical and creative spirit. Able to understand the identity and philosophy of the company with which it is about to collaborate, and then give free rein to creativity to produce a concept in line with the company and the project assigned to them. A good communication is another aspect to be considered in order to avoid misunderstandings and produce a project of successful design.
3. The channels to be used
In addition to asking for advice and references by voice you can rely on social networks, LinkedIn and twitter offer a valuable help when it comes to looking for professionals, in addition to these you can turn to freelance work platforms.
4. Describe your project
Once you have identified the type of chart you need for your project, illustrator, multimedia graphic designer, visual journalist, brand designer, layout manager, etc. and found some names it is time to describe your project, offering detailed information, to allow the graphic designer to outline the concept and then to start the creative process.
5. Who can help you?
When you do not have the knowledge or experience to evaluate the technical qualities and / or costs of the project, you can avail of expert advice. There are hundreds of freelance graphics designer who can realize your idea. Once inserted into bringing a detailed description of the project, you will contact freelance professionals in the specialized area that you have requested.
6. Check the references and the portfolio of freelance graphics
To understand which graphic designer is right for you and your company, once you have obtained contacts, consult the references, the qualifications and the portfolio with the projects created for other customers. When you look at the portfolio of a freelance graphics designer, ask yourself these questions: is design innovative? Is it aesthetically attractive? Is useful? What is the message that conveys, is it comprehensive? If you respond positively to these questions you have found the freelance chart that’s right for you.
7. Keep in mind the identity and profile of your company
When you decide to hire an expert graphic designer as well as verifying your technical skills it is important to understand if it will adapt to the needs and vision of the company. Freelance graphics designers are identity builders, if there is a misunderstanding the project can fail. Therefore it is essential to choose the right person, the one with whom it is easy to communicate, you have a certain feeling, and that fits into the budget. For each project, however, it is always good to define delivery times, project revision days and contract terms, so as to be sure that there are no misunderstandings and that the identity and profile of the company are not betrayed.
Are you looking for a good freelance graphic?
There are lots of freelance marketplace available online, you will find the one that best suits your needs. Do not wait any longer, enter your project, receive offers from graphic designers all over the world and choose the best one.