Inbound Marketing strategy consists of combining non-intrusive marketing and advertising techniques in order to reach the user. This marketing strategy is based on attracting potential customers with relevant and valuable content through various channels, such as blogs or social networks. With the aim of achieving the lowest user acquisition cost possible and obtaining a clear value in the content.
The Inbound Marketing launches a strategy, in the medium-long term, that allows us to know the user better, give valuable content, help him better understand his needs and, therefore, turn it into a prescriber of our product/service.
